The Answer to Your Social Success

This week on all my social media platforms I have been sharing snippets about social media engagement. The question that we marketers often get is, “why are less people seeing my posts”, the same goes for liking, commenting and clicking through to your site. Social Media is not a place for selling, sure every now and then we…

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The Importance of Mobile Speed

There is no denying the increasing use of mobile devices when viewing videos, using social networks and browsing. This week I’ve focused on Mobile Speed as a topic on my social media. With clients approaching me for website updates, social media schedules and SEO reports I am constantly pushing the ‘faster for mobile’ message all…

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Instagram Stories – Save your stories and archive them for later

How many times have you waved goodbye to an Instagram story that you really loved or wished you could show your partner or friends a story before it disappeared? Well, now you can with the new Instagram Stories Highlights and Archive. The new features for Instagram stories are big news for brands. The simple option of…

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Seeing a Decline in Facebook Organic Reach?

Facebook organic reach has seen a sudden decline in the past few months and many businesses are struggling to get their pages seen again. Facebook has recently changed how they display news to the users and we as businesses need to understand these changes so we can help gain our grip again.  Facebook is undoubtedly…

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Google Breakfast Briefing 5th November 2017

It’s November already and in the very chilly early morning, I headed into The Foundry for another Google Breakfast Briefing. This time we were hosted by Google’s International Growth Consultant, Elizabeth Gabster. Her main focus for the Briefing was to give us insights into some of the data collection tools that we could use should we…

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Google Breakfast Briefing October 2017

Google Breakfast Briefing - The Foundry Registration

At the October 2017 Google Breakfast Breifing, we were very privelaged to be addressed by Brian Brady who recenty rejoined Google having spent some time with AdRoll. His wealth of knoladge and passion for the online retial industry was demonstrated in the energy that he put into the presentation. The topic of the Google Breakfast…

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The Psychology of Sharing Infographic

This infographic from statpro.com is a great way of understanding sharing on social media. The intention behind sharing is what we as marketers need to unlock. If you know the reason why someone is sharing, It will help you to create the content that they like to share plus the headline that provokes them to share…

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Video: How to Get More ‘Likes’ on Your Facebook Page for Free

Gaining Facebook ‘Likes’ on you page has become increasingly difficult. Facebook have become more revenue focused and are reducing the exposure that pages get organically, also Facebook have reduced the reach of ads so that you have to increase you budget so your ad is displayed. The additional issue with advertising is, you need to…

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How The Mad Hatter Can Improve Your Productivity

Being self employed gives you great freedom and flexibility, there is no office politics, you can turn up in your PJ’s, your co worker is the dog and the conversation is great because no one disagrees with you. While this is all great, one of the problems is you have no one to be accountable…

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The 6 Essential Social Media Goals To Prioritise Over Your Sales Goals!

If you’ve ever been to a business course, life coaching or any training that focuses on achievements then you will have heard about the importance of setting goals. With any marketing efforts, a key part of success is knowing what goals and targets to set. The same goes for your Social Media Goals.  The normal…

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