At the October 2017 Google Breakfast Breifing, we were very privelaged to be addressed by Brian Brady who recenty rejoined Google having spent some time with AdRoll. His wealth of knoladge and passion for the online retial industry was demonstrated in the energy that he put…
This infographic from statpro.com is a great way of understanding sharing on social media. The intention behind sharing is what we as marketers need to unlock. If you know the reason why someone is sharing, It will help you to create the content that they like to…
Gaining Facebook ‘Likes’ on you page has become increasingly difficult. Facebook have become more revenue focused and are reducing the exposure that pages get organically, also Facebook have reduced the reach of ads so that you have to increase you budget so your ad is displayed.…
Being self employed gives you great freedom and flexibility, there is no office politics, you can turn up in your PJ’s, your co worker is the dog and the conversation is great because no one disagrees with you. While this is all great, one of the…
If you’ve ever been to a business course, life coaching or any training that focuses on achievements then you will have heard about the importance of setting goals. With any marketing efforts, a key part of success is knowing what goals and targets to set. The…
In marketing and all business activities it’s important to make sure that you have goals in place. Without goals you risk having little aim for you business, no real structure on your activities and can end up hopping from task to task coming up with lots…
Digital Marketing is full of the same kind of people and after years of working with clients and the tech industry, I’ve seen a lot of things that give Digital Marketers, SEO experts and Web Developers a bad name. From following so many people on social…
The thing that everyone underestimates in Digital Marketing is the constant shift in technology and the sheer volume of tools, info, data and news that you need to keep up with. Things that were relevant last week could be gone this week, this is why…
When your website was being developed I bet you were told: “Make sure your meta titles are epic and this will help your SEO”. At the time you smiled, took note and vaguely nodded pretending you knew what your developer was on about (along with a…
I know that a lot of people don’t get twitter and cant quite wrap their head around what it is all about. One of the reasons for this, I feel, is that Twitter is ridiculously simple. I feel that users expect it to be as complex as…